I build web & mobile products.

Alexander at HoneyCoin
Person using a VR headset
80+successful projects
DukaNext mobile app
Tazua Africa product preview
My Rafiki project preview
6+years of experience
Alexander Njoroge
Tuwashow Media project preview
Onaa product preview
246stores

launched

100k+page

views

15,000+active

users

200,000+events

processed

For over six years, I've been helping businesses turn ideas, slow processes, and rough plans into digital products people can use.

The work is rarely just a website or an app. It is about building the systems behind the business: tools that help customers take action, give teams a clearer way to work, and create room to grow.

You work directly with the developer doing the work. I keep the process close and clear, move quickly, and stay involved after launch, because software only matters when it keeps working for the business.

My Products

Ecommerce platform

DukaNext is a Kenyan e-commerce platform that gives any business a fully branded online shop with automatic M-Pesa checkout, order management and a full customer database

Open product

Social commerce

Tazua Africa is an integrated digital marketplace, social commerce, and content distribution platform built specifically for Kenyan creators, artists, and local merchants, with tips, crowdfunding, and subscriptions.

Open product

AI photohouse

Studio-quality product photos from your phone. Built for sellers across Africa.

Open product

Business management

Keep your customers, quotes, invoices, bookings and payments together, so you spend less time on admin and more on your business.

CRM
Open product

Stock management

Manage products, warehouses, and inventory in one place with real-time stock tracking and a complete movement history.

Inventory
Coming soon

Social Platform

Myrafiki is designed for people who want connection without noise, exposure, or careless handling of personal information.

Open product

Instagram & WhatsApp automation

Automate Instagram comments, DMs, story replies, and mentions, then manage WhatsApp templates, broadcasts, and delivery from one dashboard.

Socials
Coming soon
Explore client work
Alexander Njoroge

Why work with me?

Because I treat your success as my own, every project is built on trust, clear communication, and a shared focus on getting the right result.

I take time to understand what you’re trying to achieve, stay involved throughout the project, and make decisions with your goals in mind.

You can expect clear communication, realistic expectations, and dependable delivery. If something changes, you’ll know about it.

I care about doing the work well. Whether the project is straightforward or challenging, I stay focused on finding the right solution and delivering something we can both be proud of.

Explore my solutions

I'd love to hear your story.

Let's Build What Your
Business Deserves.

Say hello